Ah, Neiman Marcus. The Mothership. Just thinking of their cosmetic world creates a visceral longing . . . like an opiate addiction. Say it with me: Tom Ford. . . Chanel. Your muscle memory just unconsciously reached for your credit card, right? For one as poor as I, how did I ever frequent Neiman’s, either on-line or in person at the original Dallas Mothership? Once upon a time I experienced such a desire to return to the Mothership that I ordered a pair of sandals, on-line, from a satellite phone in West Africa. Great sandals.
Today a grocery store satisfies my shopping addiction. The mere idea saddens me and should serve as a cautionary tale to any Costa Rica resident without a JetBox account who was or is a shoe or perfume lover – how are the mighty fallen?
I don’t know whether Auto-Mercado reigns as the best grocer in Costa Rica, but in my mind there exists nothing better. Is the store truly so full of wonders such as berries and pickling cucumbers, or have I simply lowered the bar? I think of Auto-Mercado as being on par with Trader Joe’s, Whole Foods, Central Market, and the Food Halls at Harrods. So clearly the bar hasn’t merely lowered, it’s crumbled. Nevertheless.
Our closest Auto-Mercado is a two-hour drive. Add a minimum hour for shopping and 30 minutes for lunch at the Subway® next door and we’re talking about a six-hour outing. And what has, you ask, the Auto-Mercado that our local grocers have not? Let’s list just some of it:
- Iceberg lettuce. Heck, a variety of lettuces in a real produce section.
- A deli counter with sliced cheeses and cold-cuts from around the world. Think Boar’s Head. Think Reuben sandwich.
- An in-store bakery with everything from flat-bread pizza to bagels and warm-from-the-oven French breads.



